Learn AV, LED, LCD, OLED and digital signage terminology — explained simply.
Pixel pitch is the distance between LED centers, measured in millimeters (e.g. P2.5 = 2.5mm between pixels).
| Viewing Distance | Recommended Pitch | Use Case |
|---|---|---|
| 1–2 meters | P1.2–P1.8 | Control rooms, TV studios, museum |
| 2–4 meters | P1.8–P2.5 | Conference rooms, retail, corporate lobby |
| 4–8 meters | P2.5–P4 | Exhibitions, stages, houses of worship |
| 8–20 meters | P4–P6 | Outdoor advertising, stadium edges |
| 20+ meters | P6–P10+ | Billboards, building facades |
Rough estimate: Price ≈ Area(m²) × (1000 / Pitch) × €300–600
Example: 6m² P2.5 screen ≈ 6 × 400 × 400 = ~€9,600
For shop windows, covered walkways — IP43–IP54, 2,000–3,500 nits.
| Type | Best For | Pros | Cons |
|---|---|---|---|
| SMD | General purpose | Cheapest, widely available | Visible pixels up close |
| COB | Premium indoor | Less glare, durable | More expensive |
| GOB | Semi-outdoor | Impact resistant | Slight color shift |
| Transparent | Shop windows | See-through, light | Lower brightness |
| Flexible | Curved surfaces | Any shape | Complex installation |
| Rental | Events, touring | Fast lock, road cases | Heavier, more expensive |
| Fine Pitch | Close viewing | TV-quality image | Very expensive |